By 1914, the brothers quit the Ford Motor Company and set out on their own. Their partners thought they were crazy. But John could talk anyone into anything. And if the brothers could imagine it, Horace could make it. They believed in more than the assembly line. They believed driving was a holy endeavor. Polite society never accepted them, but they couldn't ignore them. They died within a year of each other. Their pallbearers were drawn from the factory floor. It was said they were unsuited for their time. But that was only because they were ahead of it. These brothers had a name: Dodge.